OK, here we GO . . . again.

ALT TEXT This TOO is cool.

OK GO – is quite honestly, one of the most creative bands working today. Their self-made videos are fantastic, and are probably the main reason for their ever increasing fan base. What’s even more respectable is that the band left the confines of the major label not long ago and have just started doing it themselves.

Utilizing the “social” media in a way that few other bands have even come close to doing, OK GO is always ahead of the curve, pushing the envelope and embracing the change. In fact, lead singer Damian Kulash often contributes Editorial work to the New York Times, the latest of which can be read here.

But for now just enjoy their latest video for “This Too Shall Pass”

Check out his full repertoire at the newly redesigned site here.

This entry was posted on 04.07.2010 at 8:05 pm and is filed in the blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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